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Search Engine Optimization refers to the collection of techniques and practices that allow a site to get more traffic from search engines (Google, Yahoo, Microsoft). SEO can be divided into two main areas: off-page SEO (work that takes place separate from the website) and on-page SEO (website changes to make your website rank better). This tutorial will cover both areas in detail! Remember, a website is not fully optimized for search engines unless it employs both on and off-page SEO

Top Seo Tips:

  1. Encourage respected, industry-related websites to link to your web pages
  2. Satisfy the search engines' appetite for informative text
  3. Make sure each web page has a unique title and unique content
  4. Use your keywords in your web pages
  5. Speak your target market's language
  6. Update the text content of your website
  7. Add interactive features to your website
  8. Look at your competitors' site content